Welcome to POD Benchmark

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Comparing print-on-demand suppliers often means opening several catalogs, finding the same product, and copying prices into a spreadsheet. Then shipping changes the answer.

We built POD Benchmark to put those choices in one place. You can compare product prices, shipping, and availability across suppliers including Printful, Printify, Gelato, and Prodigi.

Start with a product you already sell or are considering. The Bella+Canvas 3001 comparison is one example to try.

Compare one product for your customer’s destination

Suppose you’re choosing who should print and ship a Bella+Canvas 3001 to a customer in the United States.

  1. Open the product comparison and choose your shipping destination.
  2. Check the size, color, and print options you need where configuration choices are available. Starting prices may describe different configurations; check each supplier’s offer before treating them as equivalent.
  3. Compare the base price, shipping charge, and delivered total. A missing shipping cost is an unanswered question, so confirm it with the supplier.
  4. Read the source date and follow the product link to verify current availability and the final checkout price.

Add a selling price in the comparison to see estimated profit for each supplier, or choose Aim for a margin instead to calculate a price for your target margin. Select your sales channel and shop location for the applicable fee estimate. Delivery estimates and costs depend on the destination and offer you select.

For a worked example, read how to price a POD product for your target margin. It explains which costs to include and why a 30% markup does not leave a 30% margin.

Selling wall art? The canvas print comparison lets you explore a different product type. Check dimensions, edge options, and whether you need a decorative frame before comparing prices.

Know what the comparison can tell you

Supplier listings and specifications help you narrow your choices. They don’t establish how your artwork will look in print or how a supplier will handle a particular order. Order samples before committing to a product for your store.

Prices are observations from the source dates shown, rather than guaranteed quotes. Check the supplier’s checkout for taxes and any additional charges that apply to your order. When a cost is unavailable, don’t assume it is zero.

Some supplier links are affiliate links, and we may earn a commission if you use them.

Find a starting point

If you’re still deciding what kind of supplier fits your store, use the supplier selection guide to build a shortlist. If you know what you want to sell, browse the product categories and compare one product for your intended destination.